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Aaron
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Pricing strategy can be quite perplexing if you have no prior experience with it, even more so if you haven’t sought the input of experts.   Generally speaking, this is something you would discuss with your accountant or financial planner because factors such as the market price of your products, your break-even point for sales, intended target market‘s budget and several other factors need to be thoroughly examined before moving forward.  A crash course in intermediate finance could do the trick (alongside a bit of market research), but not everyone has the time to commit to this.   This may be a matter best discussed with your accountant or financial planner.